EMEA Sales Enablement Manager

About the role

At Culligan we are seeking a results‑driven Sales Enablement Manager to accelerate sales performance and drive revenue growth across the EMEA region. You will design and deliver impactful enablement programs, create high‑value sales content, and ensure strong adoption of tools and processes throughout the sales organization.

Key responsibilities

• Design and deliver onboarding programs for new sales representatives and managers, localising Sales Academy modules for each business unit and region.
• Develop and maintain a central library of enablement assets such as playbooks, battlecards and value calculators, ensuring relevance and localisation.
• Drive adoption of CRM systems and sales enablement platforms (e.g., Allego), monitor data quality and process compliance.
• Define competency frameworks, conduct capability assessments and support personalised coaching through structured playbooks and role‑plays.
• Track enablement KPIs, measure impact on revenue and sales performance, and provide data‑driven insights for continuous improvement.

Required profile

• Proven experience in Sales Enablement, Sales Operations or Learning & Development.
• Strong understanding of sales processes, tools and performance metrics.
• Experience with CRM systems and enablement platforms.
• Excellent stakeholder management and communication skills.
• Ability to analyse data and demonstrate ROI of enablement initiatives.

Required skills

• CRM systems
• Allego (sales enablement platform)
• AI‑enabled sales tools